The Strategic Planning Process: Implementation/ SWOT Analysis

Part 1: St. Mary’s Wellness Center Overview
• Create a mission statement that reflects the new direction for St. Mary’s.
• Create a vision statement reflecting the new mission statement.
• Discuss the data elements that should be collected to identify which patients would best benefit from the programs identified in the case study.
• Explain the reason you selected these data elements.
Part 2: Program strategies and Growth Opportunities
• Discuss the type of strategy that the leadership team at St. Mary’s pursued.
• Identify the strengths and weaknesses of this strategy.
The organization is allowing you to hire two new employees to support the program strategies.
• Describe the employee roles and the specific qualifications they need to fulfill the positions’ responsibilities.
Part 3: Program opportunities and Threats
• Determine which organizations in the community might view the wellness center as a new form of competition.
• Identify the way(s) in which those organizations may be impacted by the changes occurring at St. Mary’s.
• Analyze factors described in Chapter 3 that might affect the implementation of this new strategy.
• Identify the opportunities and threats related to the strategy.