Tag: Southwest airlines

Southwest Airlines

Posted on | by Brian Leakey

Southwest Airlines is a well-known company featured in our textbook. Over the next 4 weeks, you will take on the fictional role of an intern at Southwest Airlines Human Resources. You will utilize the textbook and other professional resources to complete your assessments.

Your first week on the job is filled with learning the ins and outs of HR and the industry. Your manager told you one of your projects is to assist with a new HR strategy for the company. This strategy is broken down into 3 parts that you will work on throughout the course. They are:

Examining current practices
Talent recruitment and selection
Strategy recommendation
Your first task is to examine Southwest’s current HR practices, as reported in public sources.

Southwest airlines

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Your goal will be to create a powerpoint slide show that summarizes the unique approach that SWA has taken with regard to management and supervision of their employees The internet is the best source of information.

Try to find out what the main differences are between SouthWest Airlines and other companies on how to manage employees.

 

 

 

Southwest Airlines

Posted on | by Brian Leakey

What are the four components of strategy?
(Chapter 1)
b. Internal and external analysis: SWOT (strengths,
weaknesses, opportunities, threats)
c. Porter’s five forces industry analysis.
Attractiveness of an industry (external analysis)
d. Components of corporate level strategy
e. Understanding of cost leadership strategy
f. Understanding of differentiation strategy
g. Barriers to imitation (how to sustain competitive
advantage)
h. Capabilities and resources (Internal analysis;
VRIO analysis to see if competitive advantage is
sustainable)
i. International expansion
j. Horizontal and vertical analysis of financial
statements and commentary on analysis

Southwest Airlines

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• Write a brief (100-150 words) company background of Southwest Airlines. • Describe Southwest Airlines’ organizational culture. Does the Culture fit well with the organization’
• Conduct a SWOT analysis of Southwest Airlines. You need to provide your own original analysis, Don’t summarize information from someone else’s SWOT analysis.
• Based on findings from your SWOT analysis, what strategies should Southwest Airlines pursue at Business Unit, and Functional levels of strategy? Explain fully.
• What is an appropriate organizational structure for Southwest Airlines? Explain fully.
• Does Southwest Airlines have a sustainable competitive advantage? Explain fully.
• How should Southwest Airlines prepare for major crises in the future?

 

Southwest Airlines

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Research the Southwest Airline Company and write a two page paper. Use at least two (2) scholarly sources with in-text citations supporting your essay. Don’t forget to include a cover page, introduction, body, and conclusion for your essay. Review the company’s information from its website and search for information regarding the below.

Respond to the following in an essay format:

(1)From your assessment of Southwest Airlines, identify and describe in detail at least one of Porter’s generic competitive strategies Southwest has been using.
(2)Assess Southwest’s opportunities and threats.
(3)Describe a plan for implementing at least one opportunity strategy.
(4)Explain two current threats that potentially could threaten Southwest’s business operations.

Now that you’ve identified one of Porter’s competitive strategies and assessed Southwest’s opportunities and threats, describe at least one recommendation for Southwest to be more competitive in a global market.