Short Paper: What Is Crowdsourcing?
Jeff Howe and Mark Robinson, editors at Wired Magazine, are credited with coining the term “crowdsourcing” in 2005. After reviewing the resources on crowdsourcing provided in the resources area of this module, complete a brief case study on a company that is using or has used crowdsourcing. Report your case study using the following bullet points:
* Identify a company that uses or has used crowdsourcing
* Briefly discuss why the company used crowdsourcing. What did the company hope to accomplish using crowdsourcing?
* Briefly highlight how the company conducted its crowdsourcing. Which social media platform did it use and why?
* What was the outcome?
resources on crowdsourcing provided in the resources area of this module:
https://www.hypeinnovation.com/blog/future-of-crowdsourcing
https://crowdsourcingweek.com/what-is-crowdsourcing/
https://research.aimultiple.com/crowdsourcing/