Build a comprehensive business plan for a strategic initiative.
In a business plan (1,250-2,000 words) that is clear and concise and utilizes business language and style, address the following using bullet points, narratives, and relevant visuals.
The final plan should include the following components:
SWOT Analysis – including strategic goals and identification of four strengths, weaknesses, opportunities, and threats supported by credible sources.
Financial Analysis and Budget – including a budget table, financial data overview, and supporting financial statement figure/appendix.
Strategy – including history/rationale, market analysis, measurable goals, project structure, stakeholder analysis, communication plan, and leadership skills.
Implementation Schedule – including action steps, resources and competencies, and action plan alignment to the organization’s strategic initiatives.
Strategic Evaluation – Discuss specific tools to be used to monitor the implementation success of the initiative and explain why ongoing strategic evaluation and the willingness and ability to adjust strategy is necessary for successful implementation of the initiative.