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Pricing Methods Week 6
PRICING METHODS
When making pricing decisions, lots of different options can be considered, such as sell the product a-la-cart or bundle several aspects of it together, use one- or two-part price (an example for two parts is theGiants season tickets: fans first have to pay a large lump sum for the privilege of being season ticketholders, and then pay every year for the tickets and parking). These and many other pricing ideas aredescribed in the video below.
BUAD680_Pricing_Updated
0:00 / 3:52 1x1x
