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Imagine you work in the organization you selected and have been asked to write some internal and external communications to address the changes the organization is instituting as a result of the crisis.
Determine the changes that the organization implemented as a result of the crisis, or changes you feel it should/should have implemented.
Create an internal corporate message to communicate the changes that will be implemented. (150-200 words)
Create an external corporate message to communicate the changes to the customers, stakeholders, or public. Choose a communication channel that is most effective to reach your intended audience.
