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Create two examples (minimum) of a product (pamphlet, poster, website, facebook group) that best represent how you would market your campaign! Extra points if you develop your own logo!
Evaluation
Discuss how you will evaluate your campaign. In particular, discuss how and why you will collect and analyze data on each of the three types of evaluation components (listed below).
– Process (the campaign itself)
– Outcome (the behavior change and any secondary objectives)
– Impact (a brief evaluation of how you will assess a better community/behavior change area 3-5 years from the start of your campaign).
