Let’s say you own an online T-shirt store. You offer three sizes (small, medium and large) and 10 different colors. Customers can choose what images to print on their T-shirts from a database of 200 pictures. You want to employ a push/pull combined supply chain model. What would be your answers to the following questions?
Where shall be the push/pull boundary (i.e., decoupling point) on your supply chain? Why? (6 points)
Discuss the benefit of employing a push/pull combined supply chain model for your online T-shirt store. Would it be better than a push or a pure pull model for your business? Why? (6 points)
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