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CHANGE INITIATIVE ASSESSMENT

The target organization may be a private, government, or non-profit organization with which you
are familiar. Remember that you will need to select an organization for which you are able to
collect considerable information in order to create a comprehensive case.
Part 2 (a maximum of 2000 words) must be a thorough analysis, with suggestions for change and
recommendations for management interventions in the case from Part 1. This part of your
Project must be modeled after your 2 Consulting Proposal assignments, each of which includes
an analysis section and a recommendations section. In the analysis, apply course concepts to the
case. In your recommendations, provide strategic, practical, and insightful actions for
management.
Consider the following questions in Part 2:
• Based on your learning related to this course, how would you diagnose what is really
going on in the organization selected?
• How well do the organizational leaders/members understand what the issues really are?
• How ready is the organization to change in terms of awareness, motivation, flexibility,
and skill?
• Given the context of the change (social, political, economic, customer need, etc.), how
big a change is required to move the organization to a productive and effective mode of
existence?
• Analyze the company’s particular approach to change. Why did the organization take one
particular approach to change (e.g., downsize) rather than other possible ones (e.g.,
creating a learning organization)? How effectively was the particular change attempt
carried out?
BMAL 504
Page 2 of 2
• How did resistance to change manifest itself? How effectively was the resistance
addressed?
• What were the objectives of the change effort? How successful was the change effort
given its objectives?
• How might the organization have used some of the materials and learnings from this
course to increase the success of the change effort?
• What consulting strategy would you use in working with the organization?
• What recommendations would you make to the organization on how to be more effective
in implementing and/or sustaining changes going forward?

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