Ethics of wellness and self-care brands.

 

 

 

Research the modern culture of wellness and self-care by looking through lifestyle
websites, such as Paltrow’s Goop (which evolved from a newsletter in 2008 to a
conglomerate worth two hundred and fifty million dollars), lifestyle gurus’ Instagram and
podcasts, such as “The Sakara Life podcast” and others. What does the term “wellness”
stand for? What does it encompass? What does it exclude? Choose one company’s
products, or a website, and describe consumers of this type of products. How can they be
characterized? What social class do they belong to? Explore their goals and evaluate real
value of their products through the course’s readings, such as Featherstone, Bourdieu,
Hearn, Banet-Weiser and Lury. Evaluate how much customized lifestyle contributes to
quality of life (if it does), and how much it constitutes pressure and social demand for
“wellness” and self-improvement that can be detrimental to one’s individual development.
Conclude by responding to the questions: Why has wellness become so central in our
consumer culture?
Selected sites to explore (but not limited to):
https://goop.com/
https://moonjuice.com/
https://www.sakara.com/pages/podcast
Additional readings:
https://www.newyorker.com/magazine/2021/03/29/puzzling-through-our-eternal-quest-forwellness
https://www.nytimes.com/2017/05/25/magazine/how-amanda-chantal-bacon-perfectedthe-celebrity-wellness-business.html
https://www.nytimes.com/2018/07/25/magazine/big-business-gwyneth-paltrowwellness.html
EXAMPLE ESSAY BELOW ( she is using different examples, brands & companies to
make her argument)
The Ethics of Wellness and Self-Care
( Presentation alongside this essay)
The Global Wellness institute defines wellness as ‘the active pursuit of activities,
choices and lifestyles that lead to a state of holistic health’ (Global Wellness Institute). They
also categorize the term wellness into six dimensions: physical, mental, emotional, spiritual,
social and environmental. Famous actress Gweneth Paltrow created her brand Goop to target
all six of these elements. Very quickly wellness brands like Goop realized that this “wellness
lifestyle” was highly consumable and that people would pay a lot of money in order to feel as
though they were living their healthiest and happiest form of self possible. This ultimately
coined the term “radical wellness” (Brodesser) as more and more people felt that if they
abstained from buying into this lifestyle, they would eventually get left behind within society.
This paper examines wellness brands like Goop in order to understand why wellness culture
has become so central within our consumer society.
Paltrow began her wellness brand in 2008 as she started sending out a weekly online
newsletter with different recipes and clothing choices that she thought her readers would be
interested in. The actress realized very quickly that there was a gap in the market for a brand
that not only touched the six attributes of wellness, but also could be a leader within the
wellness community. Goop’s chief content office, Elise Loehnen, argues that wellness is not
‘just about a spa you’re going to or a cleanse you’ve started or a diet you’re on. It’s how local
your food is. […] It’s the water you drink. It’s the cure you never thought possible. It’s the level
of well-being you didn’t even know to ask for’ (Brodesser). Paltrow understood that her
consumers felt that they were never ‘able to be her’ (Brodesser), a seemingly healthy and
successful woman, so she created a brand that made her customers feel that they could be the
latter if they bought her products. Goop is selling perfection to their customers as they strive to
remain an ‘aspirational’ (Brodesser) brand through and through. However, this is when one
begins to notice how the ethics of wellness is completely warped. Wellness has become a
central part of consumer culture because brands like Goop make us believe, through detailed
marketing efforts, that perfection is accessible if we buy into these products. Since the brand
launched, Goop has released products such as the “GOOPGLOW Morning Skin Superpowder”
which is promoted to leave customers with glowing, ‘goop glow’ (Goop) skin. The powder
contains vitamin C and E, as well as COQ10 which is an ingredient said to support cellular
energy production within mitochondria. Goop also sells a rose quartz water bottle, retailed at
$80, which is said to infuse your drinking water with positive energy. From these products we
can see how this wellness culture has reached the point where even the liquids we put into our
bodies must be “purified” by either a powder supplement or a crystal in order for us to reach
this state of pure health and happiness. I

Ethics of wellness and self-care brands.

 

 

 

Research the modern culture of wellness and self-care by looking through lifestyle
websites, such as Paltrow’s Goop (which evolved from a newsletter in 2008 to a
conglomerate worth two hundred and fifty million dollars), lifestyle gurus’ Instagram and
podcasts, such as “The Sakara Life podcast” and others. What does the term “wellness”
stand for? What does it encompass? What does it exclude? Choose one company’s
products, or a website, and describe consumers of this type of products. How can they be
characterized? What social class do they belong to? Explore their goals and evaluate real
value of their products through the course’s readings, such as Featherstone, Bourdieu,
Hearn, Banet-Weiser and Lury. Evaluate how much customized lifestyle contributes to
quality of life (if it does), and how much it constitutes pressure and social demand for
“wellness” and self-improvement that can be detrimental to one’s individual development.
Conclude by responding to the questions: Why has wellness become so central in our
consumer culture?
Selected sites to explore (but not limited to):
https://goop.com/
https://moonjuice.com/
https://www.sakara.com/pages/podcast
Additional readings:
https://www.newyorker.com/magazine/2021/03/29/puzzling-through-our-eternal-quest-forwellness
https://www.nytimes.com/2017/05/25/magazine/how-amanda-chantal-bacon-perfectedthe-celebrity-wellness-business.html
https://www.nytimes.com/2018/07/25/magazine/big-business-gwyneth-paltrowwellness.html
EXAMPLE ESSAY BELOW ( she is using different examples, brands & companies to
make her argument)
The Ethics of Wellness and Self-Care
( Presentation alongside this essay)
The Global Wellness institute defines wellness as ‘the active pursuit of activities,
choices and lifestyles that lead to a state of holistic health’ (Global Wellness Institute). They
also categorize the term wellness into six dimensions: physical, mental, emotional, spiritual,
social and environmental. Famous actress Gweneth Paltrow created her brand Goop to target
all six of these elements. Very quickly wellness brands like Goop realized that this “wellness
lifestyle” was highly consumable and that people would pay a lot of money in order to feel as
though they were living their healthiest and happiest form of self possible. This ultimately
coined the term “radical wellness” (Brodesser) as more and more people felt that if they
abstained from buying into this lifestyle, they would eventually get left behind within society.
This paper examines wellness brands like Goop in order to understand why wellness culture
has become so central within our consumer society.
Paltrow began her wellness brand in 2008 as she started sending out a weekly online
newsletter with different recipes and clothing choices that she thought her readers would be
interested in. The actress realized very quickly that there was a gap in the market for a brand
that not only touched the six attributes of wellness, but also could be a leader within the
wellness community. Goop’s chief content office, Elise Loehnen, argues that wellness is not
‘just about a spa you’re going to or a cleanse you’ve started or a diet you’re on. It’s how local
your food is. […] It’s the water you drink. It’s the cure you never thought possible. It’s the level
of well-being you didn’t even know to ask for’ (Brodesser). Paltrow understood that her
consumers felt that they were never ‘able to be her’ (Brodesser), a seemingly healthy and
successful woman, so she created a brand that made her customers feel that they could be the
latter if they bought her products. Goop is selling perfection to their customers as they strive to
remain an ‘aspirational’ (Brodesser) brand through and through. However, this is when one
begins to notice how the ethics of wellness is completely warped. Wellness has become a
central part of consumer culture because brands like Goop make us believe, through detailed
marketing efforts, that perfection is accessible if we buy into these products. Since the brand
launched, Goop has released products such as the “GOOPGLOW Morning Skin Superpowder”
which is promoted to leave customers with glowing, ‘goop glow’ (Goop) skin. The powder
contains vitamin C and E, as well as COQ10 which is an ingredient said to support cellular
energy production within mitochondria. Goop also sells a rose quartz water bottle, retailed at
$80, which is said to infuse your drinking water with positive energy. From these products we
can see how this wellness culture has reached the point where even the liquids we put into our
bodies must be “purified” by either a powder supplement or a crystal in order for us to reach
this state of pure health and happiness. I

Work environment in the school

develop a solution that continuously measures the sound level in the classrooms and in a
pedagogical and clear way signals to the class when the sound level exceeds an acceptable level and
preferably in a way that does not distract the teaching more than necessary. The assignment description
also requires suggestions on how to stimulate the students to, with the help of this system, maintain an
appropriate sound level during lessons. In the past, the school has used various forms of point systems
in pedagogical contexts to achieve the knowledge goals, which has shown good results, but they are
open to all good suggestions that benefit the work environment in the classrooms. The school
management also wants the levels to be registered in order to be able to make an evaluation after a
certain time.
Sometimes it is a naturally higher sound level than normal, e.g., during music lessons, which is
something you want to be able to continue without it necessarily being registered as noise. Therefore,
some form of opportunity is desired where the teachers can easily control the system’s sensitivity and
conditions based on the current teaching situation.
The task should include your existing hardware and / or simulation tools online to work with your
intended methods. Specify the appropriate hardware and methods of execution. Feel free to visualize
your concept graphically through ex. sketches, flow charts or by any other suitable method. Strive for
simplicity in the context because the school has had some bad experiences from overly complex IT
systems in the past.
Results
Your work must be presented in the form of a degree project
The report begins with you summarizing your report orally for 10‐15 minutes. When presenting, use a
Powerpoint presentation.

 

The Environment

 

 

 

Dr. Sylvia Earle is a well-known oceanographer and marine scientist who has spent most of her adult life studying oceans, sea life, and climate change; her Ted Talk – My Wish: Protect Our Oceans
Although this TedTalk took place in 2009 there sadly appears to have been little progress toward Dr. Earle’s wish to protect our oceans.
ASSIGNMENT DIRECTIONS
1. Click on the video provided (below), by Dr. Sylvia Earle.
2. After you have watched the video post your response. Provide some insight and demonstrate your knowledge of what Dr. Earle is sharing about environmental and aquatic degradation, and the ultimate consequence should we not take more action and responsibility for our contribution to the decline of marine organisms.
Also, you may want to view the talks by Capt. Charles Moore regarding our Plastic Ocean (it’s short), and The Wizards and The Prophets, by Charles Mann whose talk is very interesting and speaks to technology and conservation, and what the world of 2050 may be like.
3. What do you think should be done to lessen the impact of global environmental degradation?
4. Your response should be no fewer than 3 well-thought-out paragraphs.

 

 

 

 

Sustainable waste management

 

 

 

 

 

This research proposal considers that sustainable waste management has a substantial impact on the residents’
and general population’s quality of life. As a result, the major goal is to determine whether environmentally
friendly housing has an impact on end-users, the environment, and the broader public. To accomplish this, the
study will attempt to address each of the secondary resear4/23/22, 12:45 AM Writers Hub – Freelance Writing
https://www.writershub.org/writer/orders/858515#instructions 4/5
i. Identify the advantages of utilising sustainable waste materials.
ii. Discuss the importance of sustainable waste in reducing global warming.
iii. Assess the impact of sustainable waste on the broader public.
iv. Determine the role of sustainable waste benefits in the natural environment.

 

 

 

The impact of the human economic activity on the natural world

 

In the first sentence of the opening paragraph the writer reveals the exigence as A. The impact of the human economic activity on the natural world B. Humanities lack of engagement in environmental causes C. The spread of global populations into previously unsettled areas D. Social scientist sudden interest in human environment interaction E. The poppy relief in humanities mastery of plant and animal life

Globalization

 

 

 

 

Globalization has stimulated discussions about human rights – powers, privileges, and material resources to which people everywhere, by virtue of being human, are justly entitled. As you are watching the video documentary “Between Borders: American Migrant Crisis” consider the questions below. Take notes as your encounter these concepts. Finally, choose (1) one question to discussion on this week’s discussion board.

Why are these migrants leaving their home countries? Do you see examples of migration due to human (in)security? If so, what are those?
How might the migrants you see in the video be labeled? Are the refugees, asylum seekers, IDPs or possibly economic migrants? How will their classification potentially impact their journey and possible resettlement?
Do you see examples of possible human rights abuses? If so, what are those?
How might a policy of “multiculturalism” lead a culturally diverse state to greater social stability? What might those policies include?
How might the greater promotion of human rights within the international system work in tandem with a domestic policies that promote “multiculturalism”? What might those policies include?
How might the concept of “culture” help us to think about human rights?
Are human rights part of culture?
Why are we challenged by the arrival of migrants in our country?
Some have argued that there should be free and open migration anywhere around the world. What would be the result if individuals could easily go anywhere in the world?
In a globalizing world, the call has come for recognition of new forms of citizenship over traditional notions of “territorial citizenship”. Might more flexible forms of citizenship help international migrants?