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“Archetypes speak the language of high rhetoric.”
—Carl Jung
An archetype is defined as “an original model after which other similar things are patterned.” In other words, an archetype is a classic example. Archetypes exist in all the arts. Ideas, images, color palettes, forms, and structures are used and reused in new ways all the time.
Choose five of the following design movements and find one archetype of graphic design from each:
Art Deco
Constructivism
Bauhaus
Cubism
Futurism
Dadaism
Sachplakat
Surrealism
Then find five works that are visually similar and/or show influence and were produced at least 50 years after each archetype. Present the pairs of images that show similarity or influence beside each other on a single page, each one at approximately the same size. The pairs of works can show similarity in form (e.g., line, shape, color, typography), content (e.g., people, animals, plants), or both.
