Identify the brand messaging, including the Point(s) of Difference (POD) and Point(s) of Parity (POP) that you believe are most appropriate for your recommended target, providing analysis of why these are appropriate for the target’
Identify the brand messaging, including the Point(s) of Difference (POD) and Point(s) of Parity (POP) that you believe are most appropriate for your recommended target, providing analysis of why these are appropriate for the target’