Prepare a position paper (approx. 2000 words) on the strategy of the company in the attached case study(Aditya Birla Group: The Indian multinational), using the analytical approach we have used in the course assignments, applying the strategic tensions from chapter 4 and 5.
• Make sure to motivate your conclusions with quotes from or clear reference to the text in the case or the theory in the book chapter.
• Make reference to relevant concepts in the given chapters
• Don’t forget to use the frameworks (and the “famous” table) given in the specific chapters in reaching a final conclusion on a dominant perspective (if at all).
References to additional articles/studies will be rewarded